Content production and promotion is one of the crucial and effective tool to make your visibility around the web space. B2B brands around the world are increasing content production. But without distribution and promotion, it can’t deliver ROI. Marketers must ensure their content reaches the right audience. Smart distribution is key and GetMeAShop is sharing the tactics our team uses to drive killer results:
Download 5 Tactics to Distribute Content for step-by-step instructions on:
- Email Marketing
Email Marketing is one of the most effective e-commerce marketing techniques you can be using for your company. It is all about building a trust with the buyers. Email is one thing that isn’t going anywhere soon so it is advisable that you adopt this method. Emails allow you to have a direct contact with customers or the potential customers.
The customers who visit your site may not return to it unless you do something that will make them come again and again to your e-commerce store. It includes regular newsletters, welcome emails, personalised emails and much more.
- Blog Posts
Blogging is a part of content marketing. To be successful in content marketing you need to learn how to blog effectively. Like it or not, blogging is an important aspect of digital marketing and if you want to build a solid online presence you need to be able to blog in a fast and effective way. We should hit on the best content marketing strategy before creating the blog.
Beginners to SEO or Digital Marketing find it difficult to understand the value of a blog and how it can help a solo blogger or a business grow online but that doesn’t change the facts.
So many people, now a days earn a living from blogging, others use it as a way to get higher rankings on search results, retailers use it to promote their products and online stores.
Blogging now-a-days, is truly a crowded and competitive space to conquer. It is hard to be a blogger in this fast spreading trend of blogging.
- LinkedIn Advertising
LinkedIn’s self-service solutions lets you launch a targeted campaign in minutes. You can set your own budget, choose clicks or impressions, and stop your ads at any time using Campaign Manager, LinkedIn’s all-in-one advertising platform. Ad formats supported in Campaign Manager are Sponsored Content, Sponsored InMail and Text Ads.
Dynamic Ads are also available through account-managed advertising, which allows you to partner with a dedicated LinkedIn team to create exclusively placed, highly visible ads for premium audiences.
Sponsored Content is native advertising that appears directly in the LinkedIn feeds of professionals you want to reach. You can tailor messaging to the professionals you need to reach. It is one of the effective ways to make your content reach the mass and professional audience of your niche and others.
- Search Engine Optimisation
Most people believe that a well-designed website is only an artistic way to show off a brand’s image, but these people don’t realize the great effect it has on SEO efforts and engagement with site visitors.
SEO is an essential part of your online presence. Using the right SEO techniques can increase the ranking and visibility of your website. So, you can make your Web design SEO-friendly to position yourself higher on search result pages. This is yet another effective tool to make your content visibility higher to reach a wide audience across the web.
Web-based seminar, a webinar is a presentation, lecture, workshop or seminar that is transmitted over the Web using video conferencing software. A key feature of a Webinar is its interactive elements is the ability to give, receive and discuss information in real-time.
Using Webinar software participants can share audio, documents and applications with webinar attendees. This is useful when the webinar host is conducting a lecture or information session.
We’re sharing the secrets to our success so you can choose the tactics that will work best for your brand.