December 7, 2017 Puneet Kapani

It has been very obvious now a days that every customer is looking for reviews on e-commerce portals before buying things online (e-commerce). These reviews on e-commerce portals today play a very vital role in the business growth. If you are selling something online (e-commerce) you would surely have rivals & competitors, and if they have some details, stats & reviews on their store they are more likely to get an edge over you. If you are a digital merchant ( e-commerce portal ) certainly you can’t afford to underestimate the power of consumer reviews. The stores who have been…

November 22, 2017 shubhangi

When you are all set to sell online, the main question that comes to mind is the right choice of online marketplaces. There is a considerable measure of choices. You can either go for at least one of the marketplace channels that make up the online retail horizon, or fly solo and open up your own online store. Different online marketplaces suits different sellers and attract a variety of buyers, so it is really important for a business to choose the one that’s right for you.  Furthermore, what are the right choices of online marketplaces for ecommerce. These are intense…

November 21, 2017 shubhangi

With the rise of e-commerce industry and the competition online, it has now become difficult for ecommerce store owners to stand out from the crowd. Customers have received huge choices to choose from so your store gets a little corner in the world of internet. With every niche being swamped with online store fighting to be the first, it is important for you to mark your presence in the existing ecommerce market. Stores today are prepared to offer clients a broad variety of products  at low prices and good quality so they can sustain the customers for long. All things considered,…

November 21, 2017 Avantika Shukla

Good product description plays an important role when it comes to effective online selling. You have a great website and really wonderful products but if your site does not have good product descriptions, then it is not of much use. A shopper usually makes a decision based on the product description. Writing product descriptions that are good is not too hard. You just need to be a little more careful while doing so. The product descriptions should be drafted in a way that it attracts the customer to buy these products. By inserting creativity into the product description, your store becomes more…

November 9, 2017 Avantika Shukla

Launching your business online can be quite exciting as well as confusing at the same time. You get the power to be able to sell and market your products to a larger section of buyers. Many have gone online for the success of their businesses. Many customers have now shifted online to shop. Setting up an online store is not as easy as it appears. While doing so, you have a lot of decisions to make. If you focus on the wrong areas then all the efforts that you have put on the online store will go in vain. There are a lot…

November 3, 2017 Avantika Shukla

Your business name creates the first impression for your brand hence it is an important task to give an identity to your business. by ensuring that the first impression is positive and inviting. Picking a good name for your online store is important for the growth of your e-commerce business. Naming your online store is not that easy as it seems to be and requires a lot of thinking and research as it is going to be the first thing that will represent your brand in the market. You need to be really careful as once you have named your store, changing it frequently could…

October 31, 2017 Avantika Shukla

You can create an incredibly amazing website by keeping customer experience as the main focus. There is a lot that needs attention while running an effective e-commerce store. Being able to hold customer’s attention for long time is not that easy and a store usually gets a short attention time span. To let buyers shop more from your e-commerce store, you need to build your online store in a way that the customer stays engaged as there are some basic elements on your store influences sales. With this in mind, here we’ve compiled few essentials to help you get started. Beautiful home…

October 25, 2017 shubhangi

Website optimization is a troublesome activity and in order to be successful, revenue goals for a business must be met and money must be made and then the best way you are going to do it is to convert the visitors into customers. As a busy entrepreneur, you can’t afford to waste your time on creating content which is not fruitful, rather you have to be sure that the content you create moves the needle for your business and results into return on investment. If you are still not sure on how blogging can help your business generating results, here…

October 23, 2017 Avantika Shukla

Internet is spreading its wings promptly and speedily across the world.  It has become the main mode of carrying information and has surpassed its competition in more than one way. There are few ways to promote online, the first one being the SMM ie. Social media marketing. The next one can be hiring a SEO marketer to make sure your website tops the searches. Then old yet very effective way is Email Marketing for e-commerce promotions. We seem to forget this very old method of communicating and promoting. Emails allow you to have a direct contact with the potential customers….

October 18, 2017 Puneet Kapani

The festive frenzy season has arrived! This year seems to have crept up so fast, that the retailers are busy preparing themselves for the last-minute shoppers. I know there is a lot more strategies and forethoughts involved ‘behind -the- scenes’. Festive season being the most profitable time of the year for eCommerce businesses, you got to keep your business ready to earn those extra revenue in this quarter of the year alone. This planning could have been done months ago, but remember, last-minute purchasers are still at-large, there’s time yet. Here are a handful of tips and tricks to drive traffic to your…