December 7, 2018 Neetu Joshi

What is a homepage? It is generally the main page of a website where you first land. It has a sum-up of the brand and its offerings. 8 elements every homepage should have You never get second chance to make an impression. The Homepage of a website is the face of your brand which should speak about how old the company is, where is it based out of, etc. This means, you will need to incorporate elements that attract more traffic. To improve the performance of the homepage, check out the following elements every homepage must have. 1. A clean…

November 20, 2018 Anjali Singhal

Do you think that words alone can convince a reader to buy a product? Yes, indeed they can if they are put together to form a product description which not only tells the features of the product but is written with an aim to sell the product. The quality of a product description can make or break a sale. A well written product description is all about making the potential customer visualize, how owning the product will be a positive add on in his life. The product description mainly consists of three areas that you need to cover effectively to…

November 6, 2018 Shweta Batra

Having a professional website for your business is the most important thing these days. After all, a business website helps you reach the maximum audience. If you have decided to build one for your business too then you have made the right decision. But you cannot expect good returns by just creating a website, for that more efforts are required. So what is the secret behind building a website that can earn great profits? Well, the most amazing secrets are revealed below. Scroll down to know more!     SAY YES TO MOBILE PLATFORM! Image courtesy: www.pixabay.com While building an e-commerce…

October 30, 2018 Neetu Joshi

What is an online business? The process of buying or selling of products via the internet is referred to as an online business. It consists of commercial transactions, the exchange of products and services between businesses, groups, and individuals. Steps to create an online business: Select business type Choose the type of business you want to do online. It can be of textile, clothes, footwear, handbags, homemade food, handmade jewelry etc. Decide the business first then move on to the next step. Calculate the budget Now, that you are clear with your business idea, do some research and analyze the…

October 24, 2018 Neetu Joshi

What is an online business? The buying or selling of products through the internet medium is called online business. It also includes commercial transactions, the exchange of products and services between businesses, groups, and individuals. 9 things you need to keep in place before launching an online business Launching a business is not easy, here are a few things which you need to keep in mind before pushing your product online. Test your website/e-store Before doing any sponsored post, you need to test your website. Buy products yourself to check if the whole ‘add to cart’ ‘buy now’ and payment…

October 15, 2018 Shweta Batra

Image courtesy: www.pexels.com Having an E-commerce website for your business is a must in today’s digitally advanced world. From a little child who watches rhymes over the internet to the adults who shop online, everyone is dependent on the internet in some way or the other. In such a scenario, it becomes very important for business owners to build an e-commerce website for their businesses as well. This does not have a sole purpose of earning profits but has a lot more than that to offer to the business owners.   Some of the advantages of having your own e-commerce…

October 10, 2018 Shweta Batra

Jewelry is not just a piece of decoration that enhances your look, it is more than that. Jewelry in itself is an asset that people have been buying since ages. People not only wear it but use them as a financial security in crisis as well. The crux is that people will never stop buying jewelry as it has become an important part of their lives be it for adding glamour to their look or buying it just as an investment. So, if you are dealing in jewelry, then that is probably the best thing that one could do in…

October 9, 2018 Niti Jindal

Small or medium business owners quest to choose the best platform for e-commerce seems like the biggest task, right? We realize your efforts! Considering the same question, this article has been written to help you invest your precious hours to select the best DIY platform for e-commerce available in the market, especially for the small and medium business owners. We have a number of e-commerce platforms out there to choose from, but what matters is, to go for that appropriate e-commerce platform that includes all the relevant features. Since e-commerce startup owners are likely to make mistakes, for this, a…

September 25, 2018 Neetu Joshi

What is a marketing strategy? Marketing strategy is a futuristic approach that involves ideation and execution of a plan in order to promote and sell the products or services. It can be a long-term or short-term plan which totally depends upon the nature of the business. There are many factors that are taken into consideration while planning a marketing strategy including the analysis of the competitors, evaluation, and selection of market. In short, a market plan addresses the following three questions – Where are we now? What is our goal? How are we going to achieve that? In an attempt…

August 30, 2018 Neetu Joshi

What is a website theme? A theme commands the look and style of a website. It consists of things like font types and sizes, colour scheme and other style elements that affect the look and feel of a site. Briefly, a theme of the website reflects the identity of your brand and helps to develop the customer experience. 5 things to keep in mind when choosing a website theme Choosing a website theme can be a prolonged task to do as there are thousands of free and paid options available to select from. Here are a few tips which you…