April 12, 2018 Puneet Kapani

A bakery business isn’t easy to sustain, especially when you feel like you’re already doing everything that is required of you. When working professionally as a baker, making the batter can seem like the easiest part of the process. It’s the business side of things that bakers often find difficult. Being able to market your services to attract customers is an absolutely key part of any business. The process is no different from professional and home baking, so here are a few key ways in which to reach out to the vast number of potential clients. There are many bakers,…

March 27, 2018 shubhangi

There are times when we think that our product description has no room to get optimized for any kind of conversion. But with the new year hitting the world of e-commerce every entrepreneur wants to improve their product description.The question here stands now that how can you improve your product description? Even if you have a strong sale coming in for your business. You should always keep the doors open to optimize your product description. If your product description is not letting you get enough conversion. Here are the best 4 ways that can help you improve e-commerce product description…

March 22, 2018 shubhangi

Do you feel disheartened not having enough followers on your Instagram page?       Don’t Worry!       You are not the only one suffering hard to get likes and reach on your page- it’s actually Everyone! Instagram coming out of its infancy has truly embraced e-commerce and online marketing, becoming a go-to place to build a brand’s reputation like Facebook and Twitter. Being a content-centric platform, it builds a strong balance of existing customer engagement and attracting new prospective customers. ‘Digital Branding Catalogue”- Instagram, adds value to your business as it can be used as a platform…

March 15, 2018 Puneet Kapani

Content marketing is a powerful way to grow an ecommerce business. It can help you build brand awareness, generate leads, and drive conversions. However, many ecommerce websites still underestimate the importance of this channel. How can a retailer cut-through if they’re not a ‘high street brand’? And while each of them is unique in their own way, they all have something in common too. They aim to deliver what their visitors expect to find, from products to great user experience and useful content. Content is the backbone of today’s marketing strategies. Content Marketing Institute reported that 76 percent of B2C organizations use content marketing, but…

February 28, 2018 shubhangi

We all have been surrounded by the idea of competition, be it in our personal or professional life. Everybody is on the verge of competing for better education jobs, and a secured life. It is truly said that you limit your thinking when you get engaged in competing with other people and businesses for jobs, money or acknowledgment. Conventional business thinkers and entrepreneurs believe that the supply is limited but that’s not the reality you can always innovate and create new ideas from the existing ones. In the urge of competing you get stuck in a zero-sum existence. In such a…

February 20, 2018 shubhangi

The e-commerce industry has reached massive heights in a previous couple of years and has turned into a noteworthy piece of overall consumerism and is presently heated into the mainstream culture of everyday life. Aspiring entrepreneurs are trying hard to brainstorm their mind in this over- competitive world of business so that their idea stands out to be unique from others. Here are 10 motivational quotes to keep aside your fear and set sailing: Quote 1: Anything worth having doesn’t come easy. Quote 2: There are no shortcuts to success. Quote 3:…

February 13, 2018 shubhangi

As an ecommerce business owner, you need to have a look at the back of what your competitors are up to, in accordance with the market trends. Competitor Intelligence is an important factor that every firm (big or small) needs to stay updated with. This is one such important factor that many companies ignore but this should not be the case in today’s competitive market conditions when your rivals could be keeping a strong eye on your business ideas. As a business, you might think that your idea is unique and you feel that you might be wasting your precious…

January 15, 2018 shubhangi

Fun, Productive & Creative Work Environment Your company culture reflects different tactics and unique qualities. The culture of any company is known by an organization’s dominant behaviors, attitudes, and values. If any company has a healthy culture it leads to employee satisfaction, retention, and loyalty towards the company. It also creates a strong reputation for the organization and increases productivity. Companies nowadays promote building teams over individuals thus giving respect to every employee equally irrespective of their authorized designations. Failure is considered as a beginning and not the end for upcoming talents in a good company environment. In order to…

January 3, 2018 Admin

In today’s time most of the world is developing a fondness towards the digital world. So, still depending on the traditional means of business might not be too beneficial for you. It has become necessary for businesses in today’s digital age to have their presence online as well. Be it a proper website, an online store or social media platform, taking your business online can prove to be quite constructive. By going online, you can inform a larger audience about your products or services. Even if your company is not into conducting businesses online, a large section of customers are…