February 8, 2017 Harshpreet Bhasin

So almost all the digital marketers have gone through a situation where we have been writing a fabulous content and not getting any result . All this matters on google’s algorithm of search engine ranking . So in this post of our’s we get you to the bottom line that how in 2017 , your unique content can get your content to a format your search engine wants . We have seen people struggling with content , working hard on it to make it rank but unfortunately they aren’t going good at all . READ MORE……… (more…)

August 11, 2016 Admin

According to Internet and Mobile Association of India (IMAI), the Indian E-commerce market has already crossed an INR 2 Lakh Crores in 2016. With almost 400+ million mobile users in India, several e-commerce are now focusing towards mobile apps as a major tool to bigger their sales. Even the industry stakeholders perceived mobile apps as the way forward for their e-commerce business. There is a major growth in the number of consumers buying the products using their mobile devices. Though mobile commerce has already rose up to 34% of all e-commerce transactions around the world, and now it is predicted…

July 15, 2016 Admin

The Importance of Product Knowledge There’s always a lot of talk when you keep branding your products and it all fails as you or your representatives don’t have detailed information about your product, which ultimately leads to confusing the customers. Every market has its players; each brand has at least one competitor. As a result customers gets a lot of options to get their needs met elsewhere. This is why product knowledge is so important within any company. Demonstrating strong product knowledge is important for creating a positive customer experience to instill faith trust within the buyer. With the development of…

May 5, 2016 Admin

In this digital marketing world, spreading the word about a product or service through a business existing customers is what we call as referral marketing. Word-of-mouth marketing, which occurs when others tell each other about a business, has been in trend in the past few years. Because referral marketing has so many potential benefits, this type of marketing strategy can be customized to reach a variety of target demographics. The more rewards a business offers for referrals, the more effort their customers will put into finding quality referrals. Implementing some basic tactics can help encourage and ease the referral process…

April 29, 2016 Admin

Since the day you started your online store you must have searched for each tact and tricks to reach the audience and drive traffic to your store. Email marketing is a fantastic way for you to keep in touch with your customers, learn about them, and create a loyal relationship between the two of you. So how do you make sure you’re using this fantastic marketing tool to its full potential? Here are some tips that are essential when it comes to effective email marketing. Create a relevant email subject The first thing the reader sees is the email subject. A…

July 31, 2014 Admin

Worried about marketing? Yes, setting up your store online is not enough. Marketing is the basic tool required to take your e-commerce business to new heights. According to a survey of marketing executives by Gartner, companies spent 10.7 percent of their annual 2013 revenue on an average on overall marketing activities, with digital marketing spending averaging 3.1 percent of the revenue. Digital marketing is the profound way to reach your customers these days. It is a genuine game changer for an e-commerce business. (more…)

April 30, 2014 Admin

Small Business Administration’s statistics revealed that out of ten new employer establishments. Seven survive at least two years and 51 percent survive at least five years. During the early stages of the startup it is difficult to determine the costs involved in setting up and managing the business. It is highly unlikely to earn revenues during the early stages of any business. Besides, a lot of funds are required for product development, growth etc. Most of the entrepreneurs overlook the costs involved in setting up a business and therefore fails. (more…)